According to Hubspot, the average internet user spends 88% more time on websites that contain video, than on those that don’t. Why? Because when video is done well, it’s unrivalled in being able to bring your brand to life. It’s you, on your best day. Our approach to video is clever; we see it as part of the rich tapestry of the marketing tool set of any brand of course, but we also see it is as vital sales-tool, too.
Video is versatile. It is ideal for learning from, and we have a proven track record of creating explainers and tutorials that complement sales processes both before and after a purchasing decision has been made.
Video makes a magnificent ticket sales tool for events; from awards ceremonies to leisure parks, we have seen an upshoot in tickets sold as a direct result of the events coverage and promotional videos we have produced. It’s also a perfect way of bringing your brand to life; for internal videos for staff and external videos for your customers, it’s you, polished, primed and edited, being completely on-brand. Successful video makes audiences act – it compels them to interact with your brand. How many sales conversions did you get from your last video?